In 2019, Budweiser promised double beer during the Super Bowl 2020. The problem is that "dobrada" has a two meanings in portuguese: double (2x) or folded. So, we decided to use this to our advantage, proving that a King always keeps his promises - or rather, his tweets.
We released a video on Twitter with a can of Budweiser folded, as if it were a special edition. People, of course, started to complain. Only they didn't know that the code to double the Budweiser was in the folded can of the video.